Writing for business contexts

Business documents are often used to:

• Support leaders and managers to make decisions
• Inform internal and external stakeholders about the business
• Inspire customer/client confidence in your business

Business documents should therefore be professional and formal. There may be times when informal tones are appropriate, such as humorous marketing materials but for the most part, formal conventions should be applied. An important starting point is to consider your audience and what they would value.  Follow these tips.